Customer is the king and this saying has been given a new meaning since the IT has revolutionized the way the retail industry works. The digital revolution has forced brick and mortar retailers to revamp their business strategies to match the pace of the ever-changing innovation trends. For example, ERP is being used widely to manage the supply chain enhancing efficiencies; and analytics and marketing programs to upsell and cross-sell the products based on customer behavior and preferences. E-commerce is ruling the world by enabling customers to order anything from anywhere. The most important points that bring about a lot of difference and help the investors in the retail market right now are:

  • Synchronizing the investments with modern IT technologies such as Cloud and Iot
  • Staying relevant with data driven decision making
  • Scaling up the analytics
  • Targeting the customers with meaningful strategies

Daksyam has proved time and again that it is equipped to handle all the challenges faced by retailers by methodologies like unique testing methods including penetration testing, compliance testing, functionality & usability testing, guaranteed performance improvement, data validation and verification of business processes. We reveal insights into customer behavior and enrich the overall customer experience and loyalty by offering the following services: